If you believe - like some primitive tribal people are said to - that every time your photo is taken, a part of your spirit is taken with it, then the moon would be nothing but a dead lump of rock, floating up there in space. But we civilised people know that it is - of course - the living embodiment of Diana the Huntress.
I can't remember which comedy film the following scene comes from, where a bearded, Aboriginal Australian tribesman - in full paint, with spear - says to a European tourist who is about to take his photograph:
"You can't do that, Mate."
"Why not? Will it take your spirit away?"
"No. You've left the lense-cap on."