Thursday, 18 February 2021

Accept all


We have been watching lots of old, b&w English films recently. Last night it was 'Green for Danger' with a youngish Trevor Howard. Spoiler: It was one of the nurses.

People altruistically put things up on You Tube and then they get hi-jacked with adverts. At least eight times during last night's film, an ad popped up which had to be physically removed with the cursor. The worst thing about it is that the ads are for a product or service which cannot be accessed outside of the USA and has no relevance to most people's lives in any case. Even if it did, would you be more likely to respond positively if each advert did nothing but make you increasingly angry? This is not 'smart advertising' - it's not even targeted advertising. Some companies - most companies - are wasting their money.

During the last few weeks, flyers have been put through our door advertising care homes for the elderly. I don't know if this is targeted or not, but it probably has something to do with the crisis in care homes. Apparently, many care home workers are refusing vaccination. This is not a government problem with the roll-out as people first thought, it is to do with a culture of conspiracy which seems to have taken hold amongst care workers. Nobody can - as yet - force them to have the jab, and as there is a shortage of workers in this sector, they are not concerned about the threat of dismissal. 

These advertising flyers have been delivered every day for about three days - the same flyers and more than one with each delivery. Whoever got the job of delivering them has made their lives a little easier by posting multiples through the same door for three days running. They might as well have thrown them away in the morning and gone back to the office with an empty sack.

We have had a flurry of leaflets listing 'trusted tradesmen in your area' too. The printers (you can hardly call it publishing) have got tradespeople to pay them for the advert, promising that the leaflets will be posted through 50,000 doors in the area, then post them through 12,500 letterboxes, four times. More money thrown away.

Halfway through watching the film and halfway through deleting half of the advert pop-ups, the landline rang. We paused it and I picked up the phone.

"Hi. This is Ed returning your call about the government sponsored home insulation scheme?" I put a question mark there because his voice rose at the end, signifying that a response was required from me.

What he was probably expecting was an elderly man's voice saying, 'Err, no I don't recall that, but since you're here carry on and tell me all about it'. Instead what he got was, "NO YOU'RE NOT YOU LYING BASTARD!" 

A friend of mine had become so fed up with a series of automated fake calls with a female American accent, that when the phone rang for the fourth time he shouted FUCK OFF! and slammed it down.

A minute later it rang again and a charming woman with an American accent told him that she was the Features Editor for Interiors magazine, and she wanted to do an article about him with photos. She did not mention the previous call, probably because she was used to it. Oops.

24 comments:

  1. Not to sound jaded but here, the crisis in care homes is different. A 145 bed home in our area had covid hit the week of Dec. 12th. For weeks right through to the end of January. By christmas, the residents were tested for covid. Only 7 tested negative. They were losing an average of a patient a day until the end of january. They had so few clients that they shut down one of 4 wings. It is a for profit facility. Things are easing back now. They have lost nearly 1\2 of their population. As my sister is quick to point out that not all have died of covid. No. But that is an awful loss of life. Financially, the facility needs to refill those empty beds.

    ReplyDelete
    Replies
    1. There will never be any shortage of old people - not for a couple of generations anyway.

      Delete
  2. Vacancies due to high winter deaths, lots of empty beds. I reckon they've targeted you.

    ReplyDelete
    Replies
    1. So you don't believe that Covid has increased ordinary Winter deaths by the statistics given? If the leaflets advertising elderly care homes were targeted, then they are more clever than the techies.

      Delete
    2. What? High winter deaths, more empty beds.

      Delete
    3. You haven't addressed the question.

      Delete
  3. Trevor Howard was a fantastic actor. Brief Encounter is a favorite film of mine. His work in The Third Man was tremendous as well.

    ReplyDelete
    Replies
    1. Yes, but... I could never stand Trevor Howard. I just don't like him as a personality.

      Delete
  4. There is the same advertising procedure with the awful "cookie-consent".

    ReplyDelete
  5. Advertising (TV, online, telephone) just grates. It is like an intrusion. My view is, if I want to buy something, I know where to go for it and do not want the help of advertisers.

    ReplyDelete
    Replies
    1. Everyone is trying to get money from everyone else these days. It is very tiring.

      Delete
  6. We get really fed up with calls wanting to insulate the loft, tell us that our internet has been compromised, and emails telling us that they tried to leave a parcel but there was no one in, & asking us to contact them. Emails we ignore but telephone calls we leave the phone off the hook so that they continue to pay for the call until we decide to replace it.

    ReplyDelete
    Replies
    1. There is a man who makes a living by keeping them on the line and putting the hilarious results up on YouTube.

      Delete
  7. I am just good at pressing the "Skip Ad" button. I have nothing but time these days.

    ReplyDelete
    Replies
    1. I try not to let it wind me up, but it always does.

      Delete
  8. I´m trying to watch Time Team on You Tube, it is full of ads too. Most irritating.

    ReplyDelete
  9. I'm being inundated by calls from a Florida code. I know all of my relatives phone numbers so it's not them. Yesterday I answered with "Alice Police Department"....click!
    Commercials are popping up all over social media now. Drives me batty.

    ReplyDelete
    Replies
    1. Here, most of the numbers shown are fake and computer generated. They worked out that people did not accept anonymous calls.

      Delete
  10. I was wondering why you were getting so many adverts then realised I used to but get fewer now. This may be related to starting to use Opera browser, because I do keep getting anguished pop ups on websites saying I have an ad blocker on.
    Hello there - first time commenting

    ReplyDelete
    Replies
    1. Hello Hound. Welcome. You can actually pay Google to not show ads. Either way, they get money.

      Delete
  11. I can rarely hear the people who make cold calls - sometimes it pays to be deaf.

    ReplyDelete
    Replies
    1. You could have such fun if you accentuated your deafness. It drives them mad.

      Delete